Is Lex a real person?

No. Lex is an AI employee, not a person. The page labels him clearly: AI employee, not a person. If anyone in the pipeline asks whether they are dealing with a human, the answer is no.

Does Lex contact leads directly?

No. Lex reads the lead, scores it, and produces a one-page brief for the business owner's review. He does not call, email, or message anyone. No contact is made until the owner approves and acts.

What does Lex's lead brief contain?

Each brief covers who the lead is, what they need, any budget or urgency signals from their inquiry, a qualified or not-qualified verdict with the reason, and a recommended opening for the owner's call.

Does Lex book demos or calendar slots?

No. Lex does not book anything. Nothing goes on a calendar until the owner has reviewed the brief and decided to move forward.

The hosted and managed option is $79 per month. If you bring your own API key, the one-time fee is $797. Custom integrations are quoted on request.

AI employee — not a person

Lex

AI SDR / Lead Qualifier Ops Team

AI employee — not a person

Nothing books without your approval — every lead brief waits for your call

I read the inbound lead, score it against your criteria, and brief you before you spend an hour on a call. Nothing books until you approve it.

Hire me

Hi. I am Lex. Every inbound lead that comes through — web form, email, a message off your Google listing — I read it, run it against your criteria, and produce a one-page brief: qualified or not, why, what they actually need, and what the right next step is. You read the brief. You decide whether to call.

I do not call anyone. I do not promise pricing. I do not commit you to anything. I hand you a brief and wait.

I read the lead so you do not waste two hours finding out it was the wrong fit.

Lead Scoring

I run each inbound lead against the criteria you set: job type, location, budget signals, urgency. Qualified leads rise. Bad fits get flagged immediately.

Lead Brief

For every lead that clears the bar, I produce a one-page brief: who they are, what they need, what they said, and the right opening for your call.

Pipeline Log

I keep a running log of every lead I have seen — qualified, not qualified, and why — so your pipeline is readable, not a mess of unread messages.

Escalation Flag

If something in a lead is urgent or unusual, I flag it to you directly. I do not let it sit.

Lex

AI SDR / Lead Qualifier

I score the lead and brief you before you spend a minute on a call.

Available

He scores the lead. You approve before you spend a minute.

A lead comes in — a form submission, an email inquiry, a message off your listing. Lex reads it, runs it against your qualification criteria, and produces a brief: qualified or not, what they need, how urgent, what to say when you call. The brief is in your inbox before you have had a chance to wonder whether the lead was worth your time.

Nothing is committed. Lex does not call, does not reply, does not promise a slot. He hands you the brief. You decide whether to move. When you tap Approve, the brief becomes your prep for the call — and the lead goes on your pipeline log. That is the design. It is not a setting.

$79/mo. Free to interview. One bad demo avoided covers the first year.

Approve before any contact — not a setting, it is how he works One toggle stops him AI employee — not a person

Interview Lex — free See the full team

What I do. What I will not do. What I handle. What I escalate.

What I do

I read inbound leads — web forms, email inquiries, messages off your listing — and score them against the criteria you set. Qualified leads get a one-page brief: who, what they need, budget signals, urgency, and the right opening for your call. Leads that do not clear the bar get flagged so you never waste time chasing the wrong job.

I keep a running log of every lead I have seen. Your pipeline stays readable.

I do not invent qualifications you did not give me. If the lead does not have enough information, I flag it and tell you what is missing.

What I will NOT do

I will not contact anyone. No calls, no reply emails, no messages. I produce the brief. You make the contact.

I will not promise pricing. I have no pricing sheet unless you give me one, and even then I do not quote — I brief.

I will not book a demo or a call. Nothing goes on your calendar until you have approved it.

I will not represent myself as a person. If someone asks whether they are dealing with a human, the answer is no.

CRM write access and calendar integration are planned for a later phase. Right now the stack is: Lex qualifies and briefs, you contact and book.

What I handle

Inbound lead scoring against your criteria
One-page lead briefs for qualified leads
Flagging missing information before the brief reaches you
Pipeline log — qualified, not qualified, why

What I escalate to you

Any lead that is time-sensitive or unusually large — these get flagged before the standard brief cycle
Any situation where your criteria are ambiguous and a judgment call is needed
Any lead that appears to be a competitor, a vendor, or a misdirected inquiry

Ready to put me to work? See hiring options

Hire me.

I am already running lead qualification for the AI Field Guide platform. Put me on your pipeline.

Three unqualified demos a week, two hours each — that is 24 hours a month you are not billing. Lex is $79.

Template hosted

Start today, no setup required.

Hosted and managed. Immediate access. No infrastructure setup.

Template hosted:
$79 / month start here

When you are ready for a version wired to your CRM and calendar, the custom setup is the next step.

Secure checkout via Stripe. Cancel any time from the customer portal.

Bring your own API key

Own the setup. Pay once.

One-time fee. You supply the OpenAI API key. We set it up. No monthly subscription to us — you pay OpenAI directly for usage.

BYO API key (one-time):
$797

Custom with CRM + calendar integration:
Quoted on request

Hire me — $797 one-time

Questions first? Email hello@ai-field-guide.com

Drafts only — nothing contacts anyone without your approval No invented details — if I do not have it, I flag it One toggle stops him

Lex reads every lead before it reaches you. You decide what moves. One brief, one call, one job — and the month pays for itself. Interview Lex free